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🔒 How to increase sales

Have you ever noticed how making complex choices, feels hard and overwhelming? The reason for that is to be found in the human brain. Here, decision-making processes make translating information into action, effortful. This means that deciding between different types of cellphones for instance, can be overwhelming and mean that we end up leaving the store without getting what we came for. In this lesson Nudge and Behavioral Design Expert, Sille Krukow introduces you to practical behavior change techniques to increase sales, flow and customer satisfaction

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