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🔒 Optimize online flow and sales

Most webshops use behavior change strategies and principles to guide you through the purchase flow. So, if you want to become good at optimizing online flow and sales, watch this lesson to learn where and how to use behavior change techniques. Here, Nudge and Behavioral Design Expert Sille Krukow, demonstrates how to use a “Foot-in-the-door” strategy, feedback mechanisms, social proof, anchoring and loss aversion-principles in practical ways to optimize online flow and sales

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